Key Points
SharkNinja, Inc. (SN) advanced decisively today, rallying from a previous close of $101.43 to finish at $107.98. The move represents a gain of 6.46%, adding $6.55 to the share price and underscoring strong, broad-based demand for the name. Trading skewed constructive throughout the session as buyers consistently supported higher levels, pointing to improving momentum and growing investor confidence around the company’s trajectory. Despite the meaningful rally, participation remained below-average, a dynamic that can indicate latent buying power should volume expand in coming days.
The uptrend also comes with a favorable context on the chart. SN is still trading about 16% below its 52-week high of $128.51, leaving room for further recovery if positive sentiment persists. That cushion can be supportive for investors who prefer to participate in strength while avoiding new-high risk. The stock’s ability to climb with a measured volume profile suggests accumulation rather than a short-lived spike, which is constructive for follow-through.
Overall, the combination of a clear price breakout, orderly tape action, and a still-manageable distance from prior highs paints a bullish picture for near-term momentum. The $6.55 advance signals renewed interest in household and lifestyle brands with resilient earnings power, and SN’s strong intraday tone points to increasing conviction. While markets can shift quickly, today’s action in SN was favorable by most measures—positive price, healthy breadth of buying, and an upward trajectory that keeps the trend pointed higher as investors reassess potential upside.
Why SharkNinja, Inc. Price is Moving Higher
SN’s move to $107.98 is backed by strengthening fundamentals and a robust Q3 2025 earnings report on November 6 that significantly beat expectations and reignited investor enthusiasm. Management raised its full-year outlook following approximately 15% year-over-year revenue growth, with net sales powered by a standout 56.7% jump in the Beauty and Home segment. This upbeat guidance and clear top-line momentum align with SharkNinja’s trailing twelve months EPS of $4.05 and a market cap of $14.32 billion, reinforcing the view that the business is scaling profitably.
Volume totaled 1,157,857 shares today versus a 90-day average of 1,808,047, a below-average print that nonetheless accompanied a firm 6.46% price gain—often a sign of disciplined accumulation rather than momentum-chasing. Investors appear to be digesting the earnings beat and the upgraded outlook while noting supportive profitability metrics and operational execution. Previous data reflect net income of roughly $574.9 million on $6.08 billion in TTM revenue and a forward P/E near 17.00, suggesting the stock remains attractively positioned relative to its growth profile.
Additional tailwinds include a positive read-through from analyst commentary, with upgrades and a price target around $126 implying potential upside from current levels. Balance sheet quality also factors into sentiment; a low debt-to-equity ratio near 31% and nearly 49% gross margin highlight financial resilience and pricing power. With the 52-week high at $128.51 still within sight, the combination of earnings strength, raised guidance, and constructive technicals supports the bullish momentum driving today’s advance.
What is the SharkNinja, Inc. Rating - Should I Buy?
Weiss Ratings assigns SN a C rating. Current recommendation is Hold.
The rating is built on five indices: the Excellent Growth Index (measures revenue and earnings expansion) reflects solid top-line and EPS trends, consistent with roughly 14.28% revenue growth; the Excellent Efficiency Index (measures operational effectiveness and profit margins) aligns with a 9.44% profit margin and a strong 27.36% ROE; the Excellent Solvency Index (measures financial health and debt management) indicates a sound balance sheet and prudent leverage. Counterbalancing these strengths, the Weak Total Return Index (measures stock price appreciation plus dividends) points to uneven risk-adjusted performance over multiple timeframes, while the Fair Volatility Index (measures price stability and risk) signals average day-to-day price swings.
Valuation sits in a reasonable zone with a 25.05 P/E ratio relative to growth prospects, supporting the balanced C (Hold) stance. This mix suggests a company executing well operationally, while the stock’s historical returns and risk profile temper the immediate upside case within our framework.
Compared to peers, Amazon (AMZN) holds a B, while Tesla (TSLA) and Home Depot (HD) are both C-rated. This context places SN in line with other well-known consumer names that exhibit solid fundamentals yet face mixed total-return and volatility profiles, reinforcing a measured, risk-aware posture.
Bottom line: Strong growth, efficiency, and solvency underpin the business, but inconsistent total returns and only fair volatility keep the overall risk/reward at a balanced C. That is why the current recommendation remains Hold within the Weiss Ratings methodology.
About SharkNinja, Inc.
SharkNinja, Inc. operates in the Consumer Discretionary sector within the Consumer Durables and Apparel industry, developing and marketing innovative home and lifestyle products under the Shark and Ninja brands. The company focuses on solving everyday consumer pain points through rapid innovation cycles, intuitive design, and compelling value across mass to premium price tiers.
Its portfolio spans floorcare and home environment solutions—upright and cordless vacuums, robotic vacuums, steam mops, and air purification—sold primarily under the Shark brand. In the kitchen, Ninja-branded appliances include high-performance blenders, food processors, air fryers, indoor grills, multi-cookers, coffee systems, countertop ovens, and smart cooking solutions designed for convenience and consistency. SharkNinja also participates in adjacent categories like hair styling and beauty tools, expanding household penetration with products that leverage the company’s core competencies in airflow, heating, and motor technology.
A key competitive advantage lies in SharkNinja’s consumer-centric product development and fast-paced launch cadence, supported by rigorous testing, strong industrial design, and an emphasis on ease of use. The company’s marketing engine combines digital engagement with retail partnerships and direct-to-consumer channels to reach a broad audience. Brand recognition for Shark and Ninja is reinforced by high customer satisfaction and repeat purchases, helping the company defend shelf space and online visibility.
By uniting engineering with insight-driven design, SharkNinja positions itself as a leading global home solutions provider, aiming to capture share in large, everyday categories where functionality, reliability, and thoughtful features drive adoption.
Investor Outlook
Today’s momentum suggests SharkNinja, Inc. (SN) can continue to benefit from positive sentiment tied to improving fundamentals and constructive technicals. The Weiss C (Hold) rating supports a balanced, risk-aware view while acknowledging operational strengths and potential for further gains if execution remains solid.
See full rankings of all C-rated Consumer Discretionary stocks inside the Weiss Stock Screener.