Can This Company Give Tesla a Run for Its Money?

There are so many trends I want to be following these days … but I need a few more hours in the day to really dig into everything.

Or, maybe even an entire extra day of the week I can devote exclusively to following hot trend related news.

Today, the news that caught my attention didn’t even come from Bloomberg or another financial journal.

Instead, it came from Motor Trend. The author — Jonny Lieberman — was the first person not on Lucid (Nasdaq: LCID)’s payroll to drive the 2022 Lucid Air Dream Edition R.

2022 Lucid Air Dream Edition R Exclusive First Drive. Source: Motor Trend

If you’re not familiar with Lucid, the company was founded in 2007 and originally focused on building batteries and powertrains for other electric vehicle (EV) manufacturers.

After rebranding in October 2016, the company officially announced its intent to develop an high-performance, luxury EV.

At the helm is CEO Peter Rawlinson, who formerly served as the VP of engineering at Tesla (Nasdaq: TSLA) and chief engineer at Lotus. VP Derek Jenkins previously worked as head of design at Mazda (OTCPK: MZDAY). These are two men with a great background that’re trying to give Tesla a run for its money.

The Lucid Air Dream has a base price of $161,500, but that comes with a 503-mile projected range and 1,080 horsepower (HP). Unfortunately, reservations for that model are currently closed.

You can still reserve your Air Grand Touring for only $131,500, which only has 800 HP, but in exchange, you get a little bit longer projected range.

And if a $100,000 car is a little bit out of your budget, Lucid does offer the Air Touring with 406 miles projected range and 620 HP, or the Air Pure with 406 miles projected range and 480 HP.

The company even announced its Project Gravity SUV coming by 2023. I’m currently in the market for a new pick-up truck, but I may just have to stop by the Lucid studio that opened in West Palm Beach earlier this year. Yes, it’s a studio, not a dealership.

A Watchlist Add

Lucid originally landed on my radar earlier this year when it announced a deal to merge with Churchill Capital Corp IV. Both the trends of EVs and SPAC mergers are on my watchlist, and Lucid was both.

Plus, the partnership with Amazon.com (Nasdaq: AMZN) to make Alexa the primary voice assistant was even more intriguing.

Unfortunately, since Lucid just went public last month, the Weiss Ratings system doesn’t have enough information to rate it … yet. But it’s definitely one that I’m going to add to my personal watchlist.

From the website, all you have to do is click the star flag on the right side under the letter rating. You’ll then get an email alert when any ratings associated with your watchlist change.

I’ve got quite a few companies on my watchlist. It’s also easy to click on the “My Watchlist” tab at the top of the page to see all the companies you’ve added. You can also add things other than stocks to your watchlist.

What about the banks that hold your savings? Or the insurance companies that hold your life insurance policies? Wouldn’t it be nice to know if those suddenly slid down in Weiss Safety rating?

That’s why you should head on over to the website and start your watchlist. It’s easy. And you won’t be disappointed when you get the email alerts to see any movement … both expected and unexpected.

Best,

Kelly Green

About the Research Analyst

Kelly completed the Series 7 and 66 securities licenses, and has worked in the financial publishing industry for eight years, specializing in income and options. She contributes regularly to the Weiss Ratings Daily Briefing.

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