Charlie's Holdings, Inc., together with its subsidiaries, formulates, markets, and distributes non-combustible nicotine-related and alternative alkaloid vapor products in the United States and internationally. The company offers nicotine-based disposables under the Pacha, PACHAMAMA and SBX brands; E-liquid products; and nicotine salt products. It sells its products through distributors, specialty retailers, and third-party online resellers. Charlie's Holdings, Inc. was founded in 2014 and is headquartered in Costa Mesa, California.