Commerce Planet, Inc. operates as a media company that provides media products, lead generation services, and marketing tools to their client partners. It also offers membership loyalty, consumer marketing data management, affiliate list management, printing and fulfillment, web/data hosting, and software development services. Commerce Planet, Inc. was formerly known as NeWave, Inc. and changed its name to Commerce Planet, Inc. in June 2006. The company is headquartered in El Segundo, California.