Sprinklr, Inc. CXM

CXM Company Overview

Sprinklr, Inc. is a cloud-based enterprise software company focused on customer experience management (CXM). The company provides a unified software platform that enables organizations to manage customer interactions, marketing, customer service, social media engagement, and consumer insights across digital channels. Sprinklr operates primarily within the enterprise software, customer experience, artificial intelligence, and digital communications industries. Its platform is designed for large enterprises seeking centralized management of customer-facing operations across social media, messaging apps, websites, and contact centers.

The company’s primary revenue driver is subscription-based software licensing for its AI-powered unified CXM platform. Key product areas include customer service solutions, social media management, marketing automation, conversational AI, and analytics tools. Sprinklr serves large global enterprises across sectors including financial services, telecommunications, retail, consumer goods, healthcare, travel, and technology. The company differentiates itself through its integrated architecture, extensive support for digital communication channels, and enterprise-scale AI capabilities. Founded in 2009 by Ragy Thomas, Sprinklr evolved from a social media management platform into a broader unified customer experience platform and became a publicly traded company through its 2021 Nasdaq listing under the ticker CXM.