Company Overview

Fobi AI Inc. is a Canadian-based data intelligence and artificial intelligence company that develops and commercializes real-time data activation, customer engagement, and analytics solutions. The company operates primarily at the intersection of data analytics, digital identity, mobile wallet technology, and AI-driven marketing, serving enterprises, brands, and government-related organizations. Its core value proposition centers on enabling businesses to collect, unify, and activate consumer data in privacy-compliant ways across online and offline channels.

The company’s primary revenue drivers include licensing and subscription-based software platforms focused on digital wallet passes, data analytics, and customer engagement tools. Fobi AI Inc. differentiates itself through its ability to bridge physical and digital customer interactions using mobile wallet infrastructure and real-time data insights. Founded in Canada in 2017, the company has evolved from a mobile wallet technology provider into a broader AI-powered data intelligence platform through organic development and targeted acquisitions.

Business Operations

Fobi AI Inc. operates through several integrated business units that collectively generate recurring software and services revenue. Its core operations include Passcreator, a mobile wallet pass management platform enabling brands to deploy offers, credentials, and digital identity solutions through Apple Wallet and Google Wallet, and AltID, a privacy-first digital identity and data permissioning solution. The company also operates Fobi Data Exchange (FDX), which aggregates and analyzes consumer behavior data to support real-time decision-making.

The company conducts business across both domestic and international markets, with customers spanning retail, sports and entertainment, hospitality, telecommunications, and public sector organizations. Fobi AI Inc. controls proprietary software platforms and analytics technologies and operates through wholly owned subsidiaries, including Passcreator Inc. and AltID Inc., which support its wallet, identity, and data intelligence offerings.

Strategic Position & Investments

Fobi AI Inc.’s strategy focuses on expanding recurring revenue through enterprise adoption of its data activation platforms, scaling digital identity solutions, and deepening integrations with mobile wallet ecosystems. Growth initiatives emphasize cross-selling among its business units and leveraging AI-driven analytics to enhance customer engagement and attribution measurement. The company has pursued growth through acquisitions, including Passcreator Inc., which significantly expanded its mobile wallet capabilities and international customer base.

Strategically, Fobi AI Inc. positions itself within emerging sectors such as privacy-compliant data monetization, digital credentials, and AI-enabled customer intelligence. Its investments prioritize technologies that align with increasing regulatory scrutiny around data privacy and the shift toward first-party data strategies, particularly in a post-cookie digital advertising environment.

Geographic Footprint

Fobi AI Inc. is headquartered in Canada, with primary operations based in British Columbia. The company maintains a growing international presence, serving customers across North America, Europe, and parts of Asia-Pacific through its cloud-based platforms. Its wallet and data solutions are deployed globally, leveraging mobile operating system ecosystems with worldwide reach.

Through its subsidiaries and enterprise clients, Fobi AI Inc. has established operational influence beyond its domestic market, particularly in regions with high mobile wallet adoption. International expansion remains a strategic priority, supported by partnerships and platform scalability rather than heavy physical infrastructure investments.

Leadership & Governance

Fobi AI Inc. is led by a management team with experience in technology, data analytics, and enterprise software commercialization. The company’s leadership emphasizes innovation, scalable SaaS growth, and responsible data usage aligned with evolving privacy regulations.

• Rob Anson – Chief Executive Officer
• David Nikzad – President
• Kevin DeMeritt – Chief Financial Officer
• Shannan Sargent – Chief Operating Officer
• Steve Jones – Chief Technology Officer

The leadership team’s strategic vision focuses on building a vertically integrated data intelligence ecosystem that enables real-time insights, strengthens customer relationships, and supports long-term recurring revenue growth.