Gen Digital Inc. GEN

Company Overview

Gen Digital Inc. is a global cybersecurity and digital identity company focused on consumer cyber safety, privacy, and device protection. The company operates primarily in the cybersecurity software industry and provides subscription-based services designed to protect individuals and small businesses from identity theft, malware, online tracking, scams, and data breaches. Gen Digital was formed through the combination of several established cybersecurity brands, most notably NortonLifeLock and Avast, and now manages a portfolio of consumer security products serving users across desktop, mobile, and cloud-connected environments.

The company’s primary revenue drivers are recurring subscription services tied to cybersecurity, identity protection, VPN services, device optimization, and online privacy tools. Its major brands include Norton, Avast, LifeLock, AVG, Avira, CCleaner, and ReputationDefender. Gen Digital serves consumers, freelancers, families, and small businesses globally, with a large installed user base spanning North America, Europe, and emerging international markets. The company traces its roots to Symantec’s consumer security business and Avast Software; following the 2019 separation of Symantec’s enterprise business and the 2022 acquisition of Avast by NortonLifeLock, the company rebranded as Gen Digital in 2022 to reflect a broader digital safety platform strategy.