Dividend Power Score
A single, comprehensive score designed to measure the true strength of a company’s dividend.
This score combines three essential pillars of dividend quality:
Consistency – Measures how reliable the dividend has been over time, focusing on payment history, stability, and the absence of cuts or suspensions.
Payability – Assesses the company’s financial ability to sustain its dividend, taking into account cash flow, earnings coverage, balance sheet strength, and overall financial health.
Growth – Evaluates the long-term growth of both the dividend and the company’s share price, highlighting businesses that consistently increase payouts while creating shareholder value.
Higher scores identify companies that have historically delivered dependable income alongside sustained dividend growth and long-term capital appreciation.
Company Overview
Getty Images Holdings, Inc. is a global visual content company that creates, licenses, and distributes digital content, primarily stock photography, editorial images, video, music, and multimedia assets. The company operates within the digital media, content licensing, advertising, and media services industries, serving commercial, editorial, and corporate customers that require high-quality visual content for marketing, journalism, and creative applications.
The company’s primary revenue drivers are content licensing subscriptions and on-demand purchases across its owned platforms, including Getty Images, iStock, and Unsplash. Getty Images differentiates itself through its large-scale proprietary content library, long-standing relationships with professional photographers and media organizations, and exclusive coverage of major news, sports, and entertainment events. Founded in 1995 by Mark Getty and Jonathan Klein, the company grew through acquisitions and partnerships, expanding from a photography archive into a diversified digital content marketplace. Getty Images became publicly listed in 2022 following a business combination with a special purpose acquisition company.
Business Operations
Getty Images operates through two primary business segments: Creative Content and Editorial Content. The Creative Content segment provides royalty-free and rights-managed imagery, video, illustrations, and music used in advertising, marketing, branding, and corporate communications. This segment includes subscription-based offerings and microstock services through iStock, as well as user-generated content distributed via Unsplash.
The Editorial Content segment focuses on news, sports, and entertainment imagery and video, delivering real-time and archival coverage to media outlets, broadcasters, and digital publishers worldwide. Getty Images maintains extensive global contributor networks, proprietary technology platforms for content management and search, and long-term agreements with sports leagues, news agencies, and event organizers. The company generates revenue from licensing fees, subscriptions, and enterprise agreements across both domestic and international markets.
Strategic Position & Investments
Getty Images’ strategy centers on expanding high-margin subscription offerings, investing in content creation, and enhancing its technology platform, including search, metadata, and artificial intelligence–enabled tools. The company has emphasized the responsible development of generative AI capabilities, including licensing models and indemnification structures designed to protect customers using AI-assisted creative tools while safeguarding contributor rights.
Strategic investments have included acquisitions and integrations of complementary platforms such as Unsplash, which broadened Getty Images’ reach among digital-native creators, and continued development of proprietary datasets to support AI training and content discovery. The company also maintains partnerships with technology platforms, media companies, and enterprise customers to embed Getty Images content directly into creative workflows.
Geographic Footprint
Getty Images is headquartered in Seattle, Washington, and operates globally across North America, Europe, Asia-Pacific, Latin America, and the Middle East and Africa. The company maintains offices and operational hubs in major creative and media centers, supporting localized sales, editorial coverage, and contributor relations.
Its international presence enables real-time coverage of global events and localized creative content tailored to regional markets. Getty Images licenses content to customers in more than 100 countries, with a diversified revenue base across multiple geographic regions and currencies, reflecting its broad international operational influence.
Leadership & Governance
Getty Images was co-founded by Mark Getty, who has remained actively involved in the company’s strategic direction. The leadership team emphasizes long-term content stewardship, intellectual property protection, and balancing technological innovation with creator compensation and rights management.
Key executives include:
- Craig Peters – Chief Executive Officer
- Mark Getty – Co-Founder and Chairman
- Jennifer Leyden – Chief Financial Officer
- Ken Mainardis – Chief Legal Officer
- Grant Farhall – Chief Product Officer
- Lisa Wolski – Chief Human Resources Officer
The company is governed by a board of directors with experience across media, technology, finance, and intellectual property, supporting Getty Images’ strategic focus on sustainable growth, innovation, and global content leadership.