Lifeist Wellness Inc. LFSWF

Company Overview

Lifeist Wellness Inc. is a Canadian wellness-focused holding company that operates across the consumer health, plant-based nutrition, dietary supplements, and cannabis-adjacent wellness industries. The company’s core strategy centers on acquiring, scaling, and integrating established wellness brands that generate recurring revenue through direct-to-consumer (DTC), wholesale, and practitioner channels. Lifeist positions itself as a multi-brand platform emphasizing science-backed formulations, brand equity, and operational efficiencies rather than early-stage product development.

The company’s primary revenue drivers come from the sale of nutritional supplements, functional wellness products, and physician-dispensed formulations. Lifeist serves health-conscious consumers, medical professionals, and wellness practitioners primarily in North America, with selective international exposure. Founded in 2016 under its original name Pazam Holdings Inc., the company rebranded to Lifeist Wellness Inc. in 2021 to reflect its strategic pivot toward wellness and consumer health acquisitions, moving away from earlier cannabis cultivation ambitions.