MediaCo Holding Inc. MDIA

Company Overview

MediaCo Holding Inc. (Nasdaq: MDIA) is a U.S.-based media and broadcasting company focused on radio broadcasting, digital media, and multicultural content distribution. The company operates primarily in the advertising-supported media industry, with revenue generated through radio advertising sales, digital advertising, content licensing, and related media services. MediaCo’s core assets include major urban-format radio stations and associated digital platforms that target multicultural and urban audiences, particularly in large metropolitan markets.

The company’s primary operating assets include New York-based radio stations WBLS-FM and WQHT-FM (HOT 97), both of which are recognized brands in urban contemporary and hip-hop broadcasting. MediaCo also operates digital content and podcasting initiatives connected to these brands. The company evolved through a series of media asset acquisitions led by investor and media entrepreneur Standard General, which formed MediaCo in 2019 to consolidate radio and media properties serving diverse audiences. Its strategic positioning centers on strong brand recognition within urban music, entertainment, and multicultural advertising markets.