Roots Corporation ROOT.TO

Company Overview

Roots Corporation is a Canadian lifestyle brand company primarily engaged in the design, manufacture, and retail of casual apparel, leather goods, footwear, and accessories. The company operates in the apparel and accessories retail industry, with a strong emphasis on heritage-inspired, comfort-focused products associated with Canadian identity. Its core revenue is driven by direct-to-consumer sales through company-operated retail stores and e-commerce platforms, supplemented by wholesale and licensing arrangements in select international markets.

The company’s principal brand is Roots, which is positioned as a premium casual lifestyle brand emphasizing quality materials, craftsmanship, and authenticity. Roots Corporation was founded in 1973 by Michael Budman and Don Green, initially focusing on leather goods before expanding into apparel. The company grew domestically throughout Canada, later entering the United States and select international markets. Roots Corporation became publicly listed on the Toronto Stock Exchange in 2017 under the ticker ROOT.