The Very Good Food Company Inc. VGFCQ

Company Overview

The Very Good Food Company Inc. was a Canadian plant-based food company that developed, produced, and marketed vegan meat and cheese alternatives under the The Very Good Butchers and The Very Good Cheese Co. brands. The company operated within the plant-based protein and alternative foods industry, targeting consumers seeking meat-free and dairy-free products through direct-to-consumer e-commerce channels, wholesale distribution, and retail grocery partnerships. Its primary revenue drivers historically included packaged plant-based meats, prepared food products, and branded consumer packaged goods sold in Canada and the United States.

The company was founded in 2016 in Victoria, British Columbia, and expanded rapidly during the broader growth cycle in plant-based food markets. VGFCQ pursued a vertically integrated operating model that combined manufacturing, branding, e-commerce, and retail distribution. The company positioned itself around clean-label ingredients, small-batch production origins, and direct customer engagement through online sales. However, following operational and liquidity challenges, the company entered insolvency proceedings, and public disclosures indicate substantial restructuring activity. Certain operational details after bankruptcy proceedings are limited, and some post-restructuring information is inconclusive based on available public sources.