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Zoomd Technologies Ltd. ZMDTF
$0.69 -$0.02-2.82% OTC PK
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Company Overview

Zoomd Technologies Ltd. is a publicly traded performance marketing and digital advertising technology company that provides a proprietary, AI‑driven platform enabling advertisers to manage, optimize, and scale user acquisition and digital marketing campaigns across multiple channels from a single interface. The company operates within the digital advertising, mobile marketing, and marketing technology (MarTech) industries, serving advertisers seeking measurable performance outcomes such as app installs, user engagement, and conversions.

The company’s primary revenue driver is its performance-based advertising platform, which integrates traffic sources including search, social, display, and programmatic channels. Zoomd primarily serves mobile app developers, digital brands, and performance marketers, with a particular focus on clients seeking cross-channel optimization and transparent campaign analytics. Founded in 2012, the company evolved from a mobile-focused advertising solution into a broader omnichannel performance marketing platform, and later became publicly listed in Canada while maintaining its operational roots in Israel.

Business Operations

Zoomd operates as a single reporting segment centered on its proprietary performance marketing platform, through which it generates revenue primarily on a cost-per-action and performance-based pricing model. The platform uses machine learning and data analytics to automate campaign management, traffic allocation, and optimization across multiple advertising networks. Revenue is generated by managing advertising spend on behalf of clients and earning margins on delivered performance results.

Operationally, Zoomd conducts most of its technology development, product management, and campaign optimization through its wholly owned operating subsidiary Zoomd Ltd., which houses its core R&D and client service teams. The company maintains relationships and integrations with major digital advertising platforms and traffic suppliers, rather than owning media inventory itself. Public disclosures do not indicate material joint ventures, and available public sources do not identify significant long-term exclusive partnerships beyond standard platform integrations.

Strategic Position & Investments

Zoomd’s strategic direction focuses on expanding its performance marketing capabilities through enhanced automation, artificial intelligence, and cross-channel attribution. Growth initiatives have historically emphasized increasing wallet share from existing clients, expanding into additional advertising channels, and refining proprietary optimization algorithms to improve advertiser ROI and retention.

The company has pursued limited acquisition activity, with growth largely driven organically rather than through large-scale mergers or investments. Public disclosures do not consistently identify material portfolio investments or standalone acquired platforms, and data regarding significant acquisitions remains inconclusive based on available public sources. Zoomd positions itself competitively by offering advertisers centralized campaign management across fragmented digital ecosystems, a value proposition aimed at reducing complexity and improving efficiency in performance marketing.

Geographic Footprint

Zoomd Technologies Ltd. is headquartered in Canada, with its principal operating subsidiary and technology center located in Israel. This structure reflects the company’s public market presence in North America alongside its operational and development base in the Middle East.

The company serves customers across North America, Europe, Asia-Pacific, and other international markets, with campaigns executed globally through digital channels rather than through region-specific physical infrastructure. Its geographic reach is driven by the global nature of digital advertising platforms, allowing Zoomd to manage campaigns and generate revenue across multiple continents without maintaining extensive physical offices worldwide.

Leadership & Governance

Zoomd was founded by Amit Bohensky, who continues to play a central role in shaping the company’s strategic direction and product vision. The leadership team emphasizes data-driven decision-making, automation, and scalable technology as core elements of its operating philosophy, consistent with its focus on performance marketing and measurable outcomes.

Key members of the company’s leadership, as disclosed in public filings and corporate materials, include:

  • Amit BohenskyChief Executive Officer
  • Shai RapoportChief Financial Officer (title and tenure based on public disclosures; details may vary across reporting periods)
  • Ohad LeviVice President, Research & Development

Information regarding additional executive appointments or board-level governance structures beyond these roles is limited in publicly available sources, and certain details are inconclusive based on available public information.

Data complied by narrative technology. May contain errors

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