TKO Group Holdings, Inc. TKO

TKO Company Overview

TKO Group Holdings, Inc. is a publicly traded sports and entertainment company formed in 2023 through the combination of World Wrestling Entertainment, LLC (WWE) and Ultimate Fighting Championship (UFC) under the ownership structure led by Endeavor Group Holdings, Inc. TKO operates primarily in the global live sports, media rights, entertainment, and consumer products industries. The company generates revenue through media and broadcasting agreements, live events, sponsorships, licensing, partnerships, and direct consumer engagement tied to combat sports and sports entertainment programming.

The company’s primary operating assets are UFC, the leading mixed martial arts promotion globally, and WWE, one of the largest professional wrestling and scripted sports entertainment organizations worldwide. TKO serves broadcasters, streaming platforms, advertisers, sponsors, venue operators, and global fan communities across multiple demographics. Its strategic positioning is supported by strong intellectual property ownership, recurring live-event demand, globally recognized talent brands, and long-term media rights agreements. WWE traces its origins to the wrestling promotion founded by the McMahon family in the mid-20th century, while UFC was established in 1993 and later expanded into a major international combat sports organization under Endeavor-linked ownership and management.