XP Inc. XP

Company Overview

XP Inc. is a Brazil-based financial services company that operates a technology-driven investment platform offering brokerage, wealth management, investment advisory, retirement products, banking services, insurance distribution, and institutional market solutions. The company operates primarily in the financial services and capital markets industries and is widely recognized for helping expand retail investor participation in Brazil’s capital markets. XP generates revenue through brokerage commissions, net interest income, asset management and advisory fees, insurance distribution, structured products, and services provided to institutional and corporate clients.

The company’s primary businesses include XP Private, XP Investimentos, Rico, Clear, and institutional services focused on trading, custody, and capital markets access. XP serves retail investors, affluent and high-net-worth clients, independent financial advisors, institutional investors, and corporate customers. A major strategic differentiator has been its open-architecture investment platform and large independent advisor network, which challenged Brazil’s historically bank-centric wealth management model. Founded in 2001 by Guilherme Benchimol, XP evolved from a small education-focused brokerage operation into one of Brazil’s largest independent financial platforms following years of organic growth, acquisitions, and technology investment. The company is publicly traded on Nasdaq under the ticker XP.