Amazon’s Recent Failure Makes It a Winner

Failure is at the center of every corporate decision at (AMZN) and it's what makes the company a long-term winner.

On Wednesday, executives at the online shopping giant announced that Amazon Care is shuttering. The telehealth venture was Amazon's first big foray into healthcare. It didn't work, yet all is not lost.

Therefore, investors should continue to bet on

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Jeff Bezos, chair and founder, said it best:

"To invent you have to experiment and if you know in advance that it's going to work, it's not an experiment. Most large organizations embrace the idea of invention but are not willing to suffer the string of failed experiments necessary to get there."

Failure is woven into the DNA of Bezos embraced big, failed experiments because they were necessary to innovate and grow the business. There have been a lot of failures through the years, from Fire Phone (a would-be iPhone competitor) to Amazon Auctions, its eBay (EBAY) rival.

Amazon Care was also a copycat business of sorts.

Formed in 2017, the firm was designed to take on Teladoc Health (TDOC) by offering virtual urgent care, telehealth consultations and in-home visits from nurses for a fee. After executives consulted with would-be corporate customers and hired doctors and nurses, the service was launched in 2019 solely to the staff of


Building new businesses for is another great innovation concept. It provides fledgling enterprises with the initial scale to succeed. This was the blueprint for Amazon Web Services, its cloud-computing behemoth. Today, AWS is home to some of the biggest corporations in the world. Its revenue run rate is $79 billion and counting.

It's hard to say what went wrong at Amazon Care. An spokesperson said the offering was not complete enough for large customers.

However, healthcare remains an area of focus at

The company announced last month that it would acquire One Medical, a provider of primary-care services. The $3.9 billion purchase sets up to move beyond telehealth, and The Wall Street Journal reported last week that the company is one of several bidders for Signify Health (SGFY), a healthcare payment platform.

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Healthcare in the United States is a tremendous opportunity.

Per capita spending on health is an astonishing $10,224, the highest in the world. That's roughly twice the amount spent by other developed countries, according to data collected at Policy Advice.

Corporations are struggling to keep pace with rising costs, and consumers are feeling the pain, too.

The Bureau of Labor Statistics found in 2018 that American households spent an average of $4,968 on health insurance, prescription drugs, medical services and devices.

Through its AWS unit, has tremendous corporate reach. And its Prime membership program in 2021 had 153 million domestic accounts. The Census Bureau notes that there are only 129.9 million households in the entire country.

Getting healthcare right at would definitely move the needle.

This is also why investors shouldn't be terribly concerned that Amazon Care is shutting down. The history of is that failed products and services lead to innovative big businesses.


At a share price of $133.80, the stock has been in a funk this year. Some of this is the sloppy price action for technology shares in general. However, did build a sturdy base during May and July. A breakout from $130 yielded an immediate rally to $143.90, the 200-day moving average.

Best wishes,

Jon D. Markman

P.S. Tuesday, Dr. Martin Weiss held a free tutorial for an all-weather strategy that helps investors consistently beat the market. Testing shows this strategy would've beaten the S&P 500 nearly 5-to-1 over the past 19 years! See how it works by clicking here.

About the Editor

Jon D. Markman and team are winners of the Pulitzer Prize and the Gerald Loeb Award. He helped introduce Microsoft’s StockScouter, the world’s first online stock-screening system. And in the early 2010s, Jon correctly predicted the four major tech megatrends — mobile computing, big data, AI and AVs — that now dominate the world.

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